Episode 48 – Erik Melin – The moral of the story: ‘populism’ and ‘activism’ in entrepreneurship

This paper engages with the concepts of ‘populism’ and ‘activism’ in entrepreneurial storytelling in order to explain how entrepreneurship may be both an individual and a collective endeavour. Through a case study of a moose park, we show how entrepreneurs move back and forth between individualism and collectivism with what seems to be little forethought....