Cedric Engels - The power of sound

In this episode, we talk with Cedric Engels, author of the amazing book 'the power of sound' and co-founder of the sonic agency 'Sonhouse'. We talk about the importance of sound for brands but also how sounds affect the human brain (and soul). Cedric brought with him a bag of epic sounds so it's a fun little ride through sonic land. We talk about:Cedric's book, the power of soundThe agency Cedric co-founded: SonhouseSonic branding & sound strategyFor the Youtube version of this episode, subscribe to the channel hereIf you like this episode, please give me a rating on Itunes, as it will help to  spread the word. If you are interested in learning more about branding & brand strategy, check out  letstalkbranding.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit letstalkbranding.substack.com