#277: Young Warriors Use Loyalty Levers for Maximum Impact (Short Summary Show)
Let's Talk Loyalty - A podcast by Paula Thomas

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The "https://www.yuwaah.org/youngwarrior (Young Warriors)" movement was created to leverage loyalty mechanics for a social cause rather than a commercial one. They created a social currency that recognises those who are taking action to educate, inspire and reassure their communities how best to protect themselves and their families against Covid-19. This short summary show explains how Unicef's "Generation Unlimited" is harnessing Whatsapp to share knowledge and drive the maximum impact against the Covid pandemic. Show Notes: 1) https://www.yuwaah.org/youngwarrior (Young Warriors) 2) https://www.linkedin.com/in/madanpadaki/ (Madan Padaki) 3) https://letstalkloyalty.com/129/ (Full Interview with Madan Padaki)