#424 : Del Yeah Rewards: Del Taco's Key Component for Business Growth ( Short Summary Show)

In this weeks episode of Let’s talk “a little” loyalty Tom reviews the original podcast hosted by Paula Thomas, where she is joined by https://www.linkedin.com/in/erinlevzow/ (Erin Levzow), who shares her industry-leading insights and ideas from their “Del Yeah!” program which has already won prestigious awards – including B2C app of the year and the Gold Award for Loyalty Strategy. https://deltaco.com (Del Taco) is the world’s second-largest Mexican fast-food restaurant chain, and its loyalty program is playing a vital role in its popularity and growth. Learn how Del Taco has created such a compelling mobile app featuring https://deltaco.com/rewards/sign-in (Del Yeah! Rewards) to truly attract and retain its customers. Hosted by https://www.linkedin.com/in/tom-peacethe-loyalty-people/ (Tom Peace.) Show Notes :- 1) https://deltaco.com (Del Taco ) 2)https://deltaco.com/delyeahrewards (Del Yeah! Rewards) 3) https://www.linkedin.com/in/erinlevzow/ (Erin Levzow )- Former Vice President of Marketing Technology 3)http://letstalkloyalty.com/237/ (#237: Del Yeah Rewards: Del Taco's Key Component for Business Growth)