Looking Back on LinkedIn's Amazing Year and What's Ahead in 2021: Liam Darmody

LinkedIn's 2020 was stunning; more than 60 million+ additional users and its emergence as a truly social platform featuring content, connections, and conversations. Like a lot of people, Liam Darmody [https://www.linkedin.com/in/link2liam/]jumped hard into LinkedIn last year. You only have to look at the 530+ posts that he published to understand his enthusiasm. In this episode of Marketing Spark, Liam and I talk about how and why LinkedIn changed last year, how he approaches the platform from a content and connection perspective, and how LinkedIn will develop in 2021. It's a high-level, strategic conversation about a platform that many people discovered or rediscovered and, in the process, saw amazing ROI. If you're on LinkedIn, check out Liam's recently launched LinkedInthusiasts! page [https://www.linkedin.com/company/linkedinthusiasts/].