Scaling up in a competitive SaaS market – Mike Korba @ User.com
Masters of SaaS - A podcast by Todd Chambers
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What is a piece of bad advice that you've heard and is usually disguised as useful? Our next guest Mike Korba, CMO at User.com has an answer that's definitely worth hearing – especially if you're working in a startup. In this episode we discuss: - how industry-specific investment can be a superpower - how it changes your company's approach to growth - the full story behind the company's great domain name – It took one year of negotiation that started at 400k. Yes, you read that right....
