MBA1670 Q&A Wednesday: Should I offer discounts to nonprofits?

They’re not profiting. Does that mean you shouldn’t? It’s Q&A Wednesday, and we’ve got a listener with a t-shirt company who gets regular requests from nonprofit organizations. These groups are looking for support in the form of a discount — which would make our listener’s profit margins a little on the tight side. It might be nice, but is it good business? Today, we discuss how helping nonprofits can help your company. By supporting organizations whose values jibe with yours, you can earn more than good karma. But you have to consider a few things first. Find out what you can gain when you give. Click Play!