Launch Series Ep #2: The importance of having a few great customers pre-launch

In part two of “Using Community to Launch at B2B MarTech Company,” Brett and Jonathan discuss the importance of having a few great early stage customers. They also discuss the advantage of being a new company, founder-led sales, the value of customer feedback, and building strong customer relationships. 0:00 Intro 1:13 Conversation with Jonathan 6:45 Founder-led sales 11:00 Abundance mindset 12:13 Moment of gaining a customer 14:57 First contract signed 17:50 Communicating expectations 20:42 Hire smart people 23:51 Customer success hire 28:36 Outro Join The JuiceFollow The Juice:| Website | Blog | Twitter | LinkedInFollow Jonathan:| Twitter | LinkedInFollow Brett:| Twitter | LinkedIn