#025 Product Differentiation Versus Me-Too Products on Amazon with Zack Leonard of Gembah

Wizards of Ecom - A podcast by Carlos Alvarez

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There’s a difference between differentiating and developing a new products versus simply changing the details of an existing product. Zack Leonard of Gembah shares the difference here as well as why you need to look at developing your own products. Rather than trying to move into a space by offering another version of the same thing, or a “me-too” product, consider innovation. When you develop your own product and submit for a patent, you’re protecting your product and listing. For instance, if yo