74 Episodes

  1. E054: From Product Drops to Post-Purchase Plays - Email Marketing with 'Email Is Not Dead' Author, Karly Craig

    Published: 4/8/2025
  2. E053: Our Takes on Saratoga's Viral Moment, Meta's Andromeda & AI's Role in Ad Creative

    Published: 4/1/2025
  3. E052: How We Set KPIs, Structure Reporting and Run Meetings to Drive Results

    Published: 3/25/2025
  4. E051: Why Meta Purchase Conversion Isn’t Enough - Rethinking Ad Optimization for Incremental Growth

    Published: 3/18/2025
  5. E050: Tecovasgate: Is This Growth Marketing? Plus Product Expansion, AI in Growth Measurement & More

    Published: 3/11/2025
  6. E049: How Digital Product Fuels DTC Growth with Connor Dault

    Published: 3/4/2025
  7. E048: Scaling with Affiliate Marketing: What’s Working for Leading DTC Brands, with Aaron Paul

    Published: 2/25/2025
  8. E047: Blending Brand Identity with Performance Marketing at the Highest Level

    Published: 2/18/2025
  9. E046: Matt Bertulli: Is Meta Still Incremental? How Paid Media is Changing & Scaling Beyond Facebook Ads

    Published: 2/11/2025
  10. E045: Onboarding: How To Get The Best Out of Your New Hire from Day One

    Published: 2/4/2025
  11. E044: Hiring: How To Build and Structure Your Team For Success

    Published: 1/28/2025
  12. E043: Creative Testing: Quality Vs Quantity - Does Chasing Volume Lead to Success?

    Published: 1/21/2025
  13. E042: Our 2025 DTC Predictions Review

    Published: 1/15/2025
  14. E041: Influencer marketing strategy: how we’re product seeding, building partnerships & measuring EMV

    Published: 1/7/2025
  15. E040: How Product Positioning and Post-Purchase Upsells Supercharge CRO with Shane Rostad

    Published: 12/31/2024
  16. E039: Scaling to $20M+ in 2 Years With a Team of Six: Dan McCormick of Create Wellness

    Published: 12/24/2024
  17. E038: Is AppLovin Living Up To The Hype & How We're Scaling Creative Partnerships

    Published: 12/17/2024
  18. E037: BFCM Debrief! The Marketing Strategies That Paid Off - And The Ones That Didn't

    Published: 12/10/2024
  19. E036: Our Biggest Mistakes & Lessons Learnt This Year

    Published: 12/3/2024
  20. E035: Black Friday Cyber Monday: How We'll Be Tracking, Analyzing & Maximizing Our Results

    Published: 11/26/2024

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