62 Episodes

  1. Search Patent of the week: Twiddler Quick Start Guide

    Published: 2/13/2025
  2. How to become really good SEO?

    Published: 2/10/2025
  3. How Google identify and evaluate authors through E-E-A-T

    Published: 2/8/2025
  4. Search patent of the week: Onsite and offsite search ranking results

    Published: 2/6/2025
  5. Relevance, pertinence and quality in search engines

    Published: 2/3/2025
  6. The role of content types and formats in the customer journey

    Published: 2/1/2025
  7. Search Patent of the week: Classifying resources using a deep network

    Published: 1/30/2025
  8. How does Google understands search terms by search query processing?

    Published: 1/27/2025
  9. What is the Google Knowledge Vault? How it works?

    Published: 1/25/2025
  10. Search Patent of the week: Systems and methods for improving the ranking of news articles

    Published: 1/23/2025
  11. All you should know as an SEO about entity types, classes & attributes

    Published: 1/20/2025
  12. How does Google process information from Wikipedia for the Knowledge Graph?

    Published: 1/18/2025
  13. Search Patent of the week: Informational grounding with respect to a generative model

    Published: 1/15/2025
  14. How Google can identify and interpret entities from unstructured content?

    Published: 1/13/2025
  15. In times of E-E-A-T: Why simple SEO is no longer enough

    Published: 1/11/2025
  16. Search patent of the week: The Click and skip Re-Ranking concept

    Published: 1/9/2025
  17. What is semantic search: A deep dive into entity-based search

    Published: 1/6/2025
  18. Digital Authority Management as a crucial new role in times of AI

    Published: 1/4/2025
  19. Search patent of the week: Ranking Search Results

    Published: 1/2/2025
  20. Entities and E-E-A-T: The role of entities in authority and trust

    Published: 12/30/2024

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2-3 times a week in the podcast are discussed Google patents, research papers and other hot topics like E-E-A-T, LLMO, Generative Engine Optimization (GEO), semantic search and Ranking. This podcast gives you exclusive insights about SEO and LLMO based on fudamental research of SEO relevant patents, research papers and Google leaks analyzed for the SEO Research Suite: https://www.kopp-online-marketing.com/seo-research-suite Follow now not to miss the insights!