Business of Apps Podcast
A podcast by Business of Apps - Mondays
242 Episodes
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#42: App User Acquisition with Influencers with Federico Llano, Co-Founder TATAM Digital
Published: 10/26/2020 -
#41: App promotion with Reddit with Ashleigh Rankin, Senior Manager, Growth Partnerships at Reddit
Published: 10/19/2020 -
#40: App Success in 2020 with Darius Mora CMO at Reflectly
Published: 10/12/2020 -
#39: App retention: best practices with Anja Obermüller, Head of Product Marketing, Runtastic
Published: 10/5/2020 -
#38: User Acquisition with Christian Eckhardt, CEO and Co-Founder at Customlytics
Published: 9/28/2020 -
#37: Game Taxonomy and Analytics with Amir Ghodrati, Director, Market Insights at App Annie
Published: 9/21/2020 -
#36: How to increase app retention with Darren Last, Digital Transformation Consultant at Shell
Published: 9/14/2020 -
#35: TikTok audiences with Andre Kempe, Founder at Admiral Media
Published: 9/7/2020 -
#34: Privacy & data in mobile with Alex Ritchie, Product Manager, Privacy and Data at AdColony
Published: 8/31/2020 -
#33: Advertising on TikTok with Tiffany Ou, GM Americas at Nativex
Published: 8/24/2020 -
#32: In-app bidding with Daniel Tchernahovsky, Managing Director, EMEA at Applovin
Published: 8/17/2020 -
#31: A/B Testing for an app with Karan Tibdewal, Growth Consultant at Phiture
Published: 8/10/2020 -
#30: When COVID-19 causes a spike in demand with Tina Zhang, Paid Acquisition Manager, Memrise app
Published: 8/3/2020 -
#29: Third Party ad networks with Solange Baki, Growth Marketing Manager at Badoo
Published: 7/28/2020 -
#28: App user experience: best practices with Daniel Ushida, Growth Hacker at Growth Tribe Academy
Published: 7/20/2020 -
#27: A/B Testing on Google Play with Susan Azari, Mobile App Commercial Lead at The Very Group
Published: 7/13/2020 -
#26: How does COVID-19 influence Airline industry? With Alexandra Lamachenka, Global Marketing Manager at Skyscanner
Published: 7/6/2020 -
#25: Community-based app management: best practices with Ayat Baroudi, Head of CRM Marketing at Fishbrain
Published: 6/29/2020 -
#24: COVID-19 impact on Snapchat with Samuel Bevan, Head of Emerging International, Advertising Solutions at Snap
Published: 6/22/2020 -
#23: App Store Optimization for Google Play with Marie-Laure Cruyt, Chief Product Officer at AppTweak
Published: 6/15/2020
The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketers, product managers and developers share the latest approaches to building, marketing and monetising mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also allow people to get to know our guests better.